Barrett Haroldson
Design / Creative Direction

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Buffalo Wild Wings
March Madness Tourney Tracker

Creative Director

A Gif for Every Moment

To give more context for each moment of the tournament, a series of gifs were created for each game outcome.

March Madness is one of the busiest times of the year for Buffalo Wild Wings. To represent the energy from both the tournament as well as the restaurant, we created an interactive timeline that displayed what was going on at any given moment and prompted users to see what was coming up.

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